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Mobile Advertising
Characteristics of Mobile Ads :Mobile ads are much smaller than on the web but,
Mobile ads can deliver highly targeted results
Mobile marketing campaigns can be fine tuned
Mobile advertising can eliminate costly and confusing wastage
Advertising on the mobile web is far less susceptible to the perils of click
TIPS FOR SUCCESS IN MOBILE MARKETING
Work with a mobile advertising company who has embedded real mobile experience into their ad serving solution
Choose your ad format – color animated banner ads, static banner ads, or text links – carefully
Good idea to include a cal to action such as Clik Here
Choose a mobile advertising company that can allow tou to run Pay Per Click and/or Pay Per Impression ad campaign depending on your requirements
Pay special attention to te content and design of your ads
Use targeting wisely
Don’t focus just on one country
If you are promoting on a special product (eg gaming service), choose a mobile ads solution which specialises on that market
Ensure your buying process is smooth
Finally, if you have a mobile website or Java application with good traffic why not monetize it !
THE FOUR PILLAR OF SUCCESSFUL MOBILE MARKETING
1. Consumer preference is a sovereign right
2. Great marketing is a service
3. Personalizational is critical
4. Relationships drive transactions
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Intuitively, one would expect that the ad revenues generated by the audience
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Published : Friday, 12 Jun 2009
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Mobile Technology,cyberandal, cdesign, web design, bogor, indonesia, java